AROD’S Greatest HIITs and TruFusion Franchise Partnership


AROD’S Greatest HIITs and TruFusion Franchise Partnership


Our very own Alex Rodriguez graced the cover of the new Sports Illustrated and we are HERE FOR IT. As a refresher, back in 2017, the former Yankee, World Series champ, and 14-time All-Star announced a major partnership with TruFusion joining the TruTribe as an equity partner, board member and franchisee in the TruFusion franchise system. Cut to – the July 2019 SI cover by writer Ben Reiter who detailed a masterful account of Rodriguez’s rise to fame, fall from grace, and then rise again, that simply put… exceeded anyone’s wildest dreams. Yankees owner, Hal Steinbrenner said it best… “It’s really the comeback story of all comeback stories.”

The fascinating tale spans several decades – from Alex’s “prom-to-Fenway” era (AKA high school to the majors) as a $252 million dollar ball player turned disgraced suspendee and then goes on to detail his journey to becoming one half of America’s most beloved couple, Insta-famous MLB analyst, doting dad, and entrepreneurial visionary with a keen sense for business and all things money (according to his fiancé J-Lo). 

Favorite Lessons From AROD: our #inspo and Boutique Franchise Fitness Guru

 Alex drinks more coffee than you… And us… Put together!

No wonder he has the energy to work 80-to-100-hour weeks filled with meetings and phone calls and lectures and TV appearances, with his weekends fully accounted for by his ESPN duties – The article says that “He’ll often hit the gym at one in the morning, fueled by one of the nine cups of coffee he can consume a day, most of them served in A-Rod mugs.” Holy java intake and mad respect for the late night/early morning gym workouts. This man is truly a MACHINE!

 Alex’s favorite bands are Bon Jovi and Journey and his favorite artists are Andy Warhol and Jean-Michel Basquiat.

He’s a lover of the arts AND a Classic Rock fan? Just when we thought we couldn’t possibly love him any more!

 Warren Buffett and Alex Rodriguez have been enjoying steak and ice cream dinners for almost two decades.

And boy does Mr. Buffett have some nice things to say about him (including that “[Alex] has a bulls— detector that’s pretty damn good.”)

“Alex may give me some credit—but he doesn’t need me,” says Warren Buffett, the world’s third-wealthiest person, on the phone from Omaha. “He’s got a money mind. He just gets things, if they’re business- or money-related.” In 2000, the now 88-year-old had insured a portion of Rodriguez’s record 10-year, $252 million contract with the Rangers. The 25-year-old Rodriguez, delighted, emailed Buffett’s longtime assistant, Debbie Bosanek, to ask for a meeting. So began a series of pilgrimages to Nebraska, for steak and ice cream, that continue 19 years later. 

Alex and Jennifer are the modern day Joe DiMaggio and Marilyn Monroe.

And their love story is just plain adorable and as his famous fiancé puts it… ELECTRIC. “We shook hands, and it was this weird electricity for, like, three seconds,” she says. Hello health, wellness and boutique fitness version of #couplegoals

 Mid-interview, the writer may have planted a seed that is almost too much for us to handle… Could Alex ever make a run for office?

Reiter asks him if he’d ever run for office. Although A-Rod denies it at first, he leaves us wondering with this. “That’s funny you say that,” he says. “That’s a good question.”


Overall, the article reinforced what we already knew. That Alex Rodriguez is a force to be reckoned with as well as a true Renaissance man. Investing in the TruFusion franchise system is just one way that shows that he is a curious risk-taker that exudes perseverance, grit and self-discipline, with a thirst for knowledge and new experiences, who demonstrates excellence in physical, intellectual, business and social fields. At the end of the day, Alex always manages to put family first, and we just couldn’t be prouder to have him as a member, partner and franchisee in the TruFusion franchise system.  Click here to learn about joining the most elite tribe of franchisors and making Alex your business partner too! 

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